Real results.
Proven at scale.

These outcomes are powered by Playground - over ten years of enterprise-grade communications infrastructure, now with AI execution and compliance built in.

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The numbers

What happens when
communication actually works?

Three organisations. Three deployment challenges. Results that speak for themselves.

660%

Increase in customer engagement

$8m

In incremental revenue

30%

Improvement in collection rates

2300%

Uplift in online application completion

Financial Services

Thorn Business Finance.
660% engagement uplift.

An ASX-listed finance company replaced expensive manual contact centre outreach with automated, personalised payment journeys - and transformed their collections performance in 30 days.

The Challenge

Thorn Business Finance (part of ASX-listed Thorn Group) was relying on a manual contact centre to chase overdue payments. The approach was expensive and reaching only a fraction of their borrower base - with active responses from just 11% of customers contacted. The team needed a way to engage at scale without the cost and inconsistency of human outreach.

The Outcome

Upwire automated Thorn's payment outreach with personalised SMS and email - each containing a link to a tailored NanoSite that gave customers control over how and when they engaged. Engagement climbed from 11% to 84% immediately - a 660% uplift. More than 3,000 customers completed a payment plan agreement within the first two days. The program generated over $8 million in incremental revenue in phase one. Time from project start to live outreach: one month.

Industry: Financial Services · ASX-listed · $8M+ phase one revenue

Online Retail

Grays.com
30% better debt collection results.

Australia's largest online auction house replaced a manual, inconsistent collections process with a structured 7-day automated workflow - and got dramatically better outcomes with dramatically fewer people.

The Challenge

Grays.com is one of Australia's largest online auction houses. Because customers purchase infrequently, over 10% have lapsed payment cards by the time they win an auction - creating a collections problem that was expensive and slow to manage manually. Staff were spending significant time chasing customers through a process that had no consistency, no escalation logic, and no way to scale.

The Outcome

Upwire designed a three-stage, seven-day collections workflow with escalating messages across SMS, email, and digital payment portals. The workflow automated the entire process - from initial contact to resolution - giving customers options while removing the burden from staff. Collections staff reduced by 80%. Collection rates improved by 30%. The remaining team could focus on complex cases that actually needed human judgement.

Industry: Online Retail · 80% staff reduction · 30% collection rate improvement

Superannuation

Leading Australian super fund.
2300% uplift in completions.

A major superannuation group was losing prospective members to abandoned applications. Automated onboarding communications turned that leakage into one of their best-performing member acquisition channels.

The Challenge

A leading Australian superannuation group was seeing very low completion rates on their online member applications. The onboarding journey was fragmented - members would start an application and abandon it before completion. With no automated follow-up communication and no way to guide members through the process at scale, a significant proportion of prospective members never fully joined.

The Outcome

Upwire deployed a transformative member onboarding communication solution - automatically engaging prospective members at the right moment, through the right channel, with personalised prompts to complete their application. The results were extraordinary: a 2300% uplift in online application completion. A process that had been a persistent leakage point became one of the organisation's strongest acquisition and onboarding assets.

Industry: Superannuation · 2300% uplift in application completion

The numbers

Ten years of results.
Now with AI execution built in.

These outcomes were built on Upwire's Playground. The infrastructure is proven. Playground adds AI execution and compliance-grade auditability on top.

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